Everyone starts with a vision.  
Few finish with one. 
To do that, we'll need to... 



"Shawn Lovejoy has identified one of the biggest challenges any leader faces: how to gather people around a vision and stay true to that vision. He then points us to a model of leadership that calls us to cast a compelling vision, evaluate and modify as necessary, to guard that vision against those who might hijack it, and lead people forward in that vision. Shawn challenges us to recognize that, as leaders, God has gifted us not only with a role but with a responsibility—to be mean about the vision." 

-Ed Stetzer, PhD, LifeWay Research, from the FOREWORD

“It’s easy for ministry leaders to cast a vision but tough to keep it sharply focused over time. In Be Mean About the Vision: Preserving and Protecting What Matters, Shawn reveals what’s required to avoid the distractions, disruptions, and divisions we face when pursuing our priorities. Drawing on his vast experience working with pastors and church leaders, he shares insightful biblical wisdom for keeping teams unified and on track. This book is a must-read for anyone wanting to be a Christlike leader.”

-Chris Hodges, Senior Pastor, Church of the Highlands; Author of Fresh Air and Four Cups

“Shawn has given us a fresh book on vision! Shawn’s principles are based on the realities of leadership in the local church he founded, built, and served so well for sixteen years. This book is from a leader who under-
stands leadership. The stories are candid and the insights are practical. Be Mean About the Vision: Preserving and Protecting What Matters will help you clarify and lead your own vision at a new level!”

-Dan Reiland, Executive Pastor, 12Stone Church, Lawrenceville, GA

“The first time I heard Shawn give his talk, ‘Be Mean About the Vision,’ I knew he had to turn it into a book. Now a few years later he has done all church leaders a service by helping leaders to shape, clarify, defend, and steward God’s call for a church as expressed by a vision. And Shawn is right—you have to learn to ‘be mean’ in order for it to animate others toward positive results. While vision is often high minded and theoretical, this is a very practical and helpful work. 

-Dave Travis, CEO, Leadership Network

If a leader isn’t ‘mean’ about the vision it won’t be long until inertia, mission creep, and human nature drown it out. In Be Mean About the Vision, Shawn shows us in down-to-earth, practical terms what it takes to find, clarify, and ensure that the main thing remains the main thing over the long haul.”

-Larry Osborne, Author; Pastor of North Coast Church, Vista, CA

“Shawn’s focused willingness has written a pretty remarkable story today that continues even though he’s no longer the lead pastor of my church. It’s embedded deep in the bones of Mountain Lake thanks to the incred-
ible sacrifice of Shawn. Know, as you’re reading this book, that this isn’t pie in the sky. It’s a reality. It’s possible for you to implement a culture and vision at your church that people will write about too, if you will be mean about the vision.”

-Blake Stanley, Pastor of Ministries, Mountain Lake Church, Cumming, GA

“In a noisy world that’s crowded with distractions, focus might be the best asset of a leader. Shawn’s focus is the reason his church is doing well. Smart leaders will focus on this book, and learn to be mean about the vision God has given them.”

-William Vanderbloemen, Founder and President, Vanderbloemen Search Group

“It’s more than a catchy book title. Be Mean About the Vision: Preserving and Protecting What Matters is the essence of what it takes to lead an organization—sacred or secular. Locations, staffing, programming, budgeting, delivery systems are all negotiables, but not vision. Change, downsize, or dilute the vision and you will create another organization altogether. Shawn Lovejoy will share with great transparency the upside as well as the underbelly of what it really means to preserve and protect what matters.”

-Sam Chand, Leadership Consultant, Author of Leadership Pain

“One of the defining characteristics of Shawn’s leadership through the years has been his passion for clarity about keeping people focused on the thing that matters most in every organization: the vision. This book will give you the courage you need to point your organization at a vision worthy of your best.”

-Matt Keller, Leadership Coach, Pastor, Author of The Key to Everything

“Shawn’s honest writing of his own leadership story challenges leaders to wrestle with the vision God has uniquely given to them—and see it through with courage.”

-Tony Morgan, Founder and Chief Strategic Officer, the Unstuck Group

“This book represents the convergence of Shawn's passion, his values and his personal practices.  What a blessing to church leaders!"

-Todd Wilson, Founder, Exponential Network;Author of More: Finding Your Personal Calling

Shawn writes this book from 16 years of experience on what it means to lead a growing church. He has seen it all from a church plant to a mega-church and everywhere in between. Because of his experience, God has given him a unique perspective to be able to speak into other leaders and pastors. I highly recommend this book, not only because of the content, but because of the character and integrity of Shawn and his heart to pastor pastors.

-Chris Emmitt, Lead Pastor, Mountain Lake Church, Directional Leader, churchplanters.com

“Shawn Lovejoy walks you through creating, implementing and protecting the vision God has given you for your organization. His pragmatic and Gospel-centered approach is both inspiring and challenging to leaders as the vision-keepers. I would recommend this book to any leader or pastor looking to take the vision God has given you and stay true and authentic to it for generations to come.”

-Joby Martin, Founding & Lead Pastor of The Church of Eleven22

“One of the greatest tools a leader has to accomplish the mission of God, is vision-casting.  Vision-casting is an art and a science.  Shawn is one of the best to learn this art and science from.  You and the church you lead will be thankful you read this excellent and needed book.”

-Derwin L. Gray, Lead Pastor, Transformation Church; Author of The High Definition Leader: Building Multiethnic Churches in a Multiethnic World

“Some leaders just get it right, and Shawn Lovejoy is one of those leaders. From launching an incredible work at Mountain Lake Church to passing the baton with textbook grace, Shawn has never failed to maintain a clear and compelling vision for what God wants to do among His people. Be Mean About the Vision is full of wisdom and reflects Shawn’s elite leadership. More important, it will inspire others to deeper levels of godly leadership.  

-Chris Brown, Ramsey Solutions, National Radio Show Host of “Chris Brown’s True Stewardship"

Shawn Lovejoy is the Founder & CEO of CourageToLead.com a coaching and consulting ministry for leaders. Shawn has served as a Real Estate Developer, Pastor,  and Coach. Shawn’s book for leaders: Be Mean About The Vision: Preserving and Protecting What Matters, released April 2016 with Thomas Nelson Publishers. Shawn lives in Birmingham, AL with his wife Tricia, and their three kids Hannah, Madison, and Paul.