Director of Marketing and Communication
Create and manage the Strategic Plan for all marketing and communications, both digital and print
Prepare and manage all marketing aspects for all EVENTS, SPEAKING ENGAGEMENTS, BOOKS, COURSES, RESOURCES, etc.
Manage all social media sites including Facebook, Twitter, Instagram, LinkedIn, and YouTube: for Shawn Lovejoy & CourageToLead
Responsible for expanding the CourageToLead Social Media Network - gaining followers, friends, likes, and subscribers, across all social media channels.
Responsible for Social Media engagement by approving, commenting and replying on social posts.
Create and manage all social media ads.
Gather content to create and update the CouragToLead blog.
Responsible for maintaining CourageToLead website.
Responsible for consistent email broadcasts to CourageToLead email list.
Responsible for follow-up email campaigns to segmented lists and all email marketing funnels. Responsible for managing all content and process of drip campaigns and process leads into appropriate email campaigns.
Gather and Present Analytics monthly on all communication posts, sites, and emails.
Curate content current content on social media and distribute to all current and potential media partners.
Post and maintain consistent “Lead Magnet” content on website.
Be willing to be a TEAM PLAYER and maintain a whatever it takes attitude, which means being willing to be a team player, and do whatever it takes and whatever is asked!
Maintain A Passionate Desire to “Facilitate Leadership Growth & Organizational Health For Ministry and Marketplace Leaders.” That’s “WHY” we do what we do.